Catching the Wave of Transformation in Modern Marketing
In an environment where AI (Artificial Intelligence) and automation are reshaping the entire Marketing industry, students must not only master foundational knowledge but also clearly understand how technology is impacting the market and recruiting demands.
To help students keep pace with these trends, the Student Affairs, Corporate Relations, and Communications Department, in collaboration with the Faculty of Economics and Business (VNUK), The University of Danang, successfully organized the workshop “Navigating The New Marketing Wave” featuring Mr. Nguyen Cao – CEO & Founder of Rubik Solutions.
Deconstructing AI and Automation Trends in Marketing
During the session, Mr. Nguyen Cao provided a detailed analysis of how AI, data, and automation are being applied in marketing operations—from analyzing customer behavior and optimizing user experience, to creating intelligent content.
Beyond technology, the speaker also emphasized the critical skills and mindset sought by recruiters: critical thinking, flexible creativity, data literacy, and a continuous learning spirit—the key factors for students to conquer the future job market.
Vibrant Interaction: Bridging Students and Industry Expert
VNUK students actively engaged by posing questions regarding career orientation, personal development in the AI era, and tips for making a positive impression on recruiters.
The honest and practical sharing from Mr. Nguyen Cao provided students with multi-dimensional perspectives and a deeper understanding of the competencies required to adapt to the modern working environment.
Inspiring the Journey of Learning and Career Development
The workshop not only delivered knowledge about modern Marketing trends but also inspired students to proactively learn, update technological skills, and develop digital proficiency.
Through interactive activities and exchange, VNUK students’ creative spirit was awakened, making them feel more confident in preparing their career path and seizing opportunities in the digital age.
– Find out more about Data-driven Marketing Program: https://tuyensinh.vnuk.udn.vn/tuyen-sinh-dai-hoc/marketing-huong-du-lieu/
_____________
Institution Information:
– Institution Name: VN-UK Institute For Research and Executive Education – The University of Danang
– Institution Code: DDV
– Address: 158A Le Loi Street, Hai Chau District, Da Nang
– Website: vnuk.udn.vn
– Admissions Page: tuyensinh.vnuk.udn.vn
– Hotline & Zalo: 0905 55 66 54
